Privacy Policy

Last updated: November 2025

1. Who We Are

Attendance Matters (https://attendancematters.co.uk) is a collaborative space exploring school attendance.
The site is sponsored and maintained by School Synergy Limited, which is responsible for overall governance and data protection compliance.

If you have any questions about this policy or your data, please contact:
support @ schoolsynergy.co.uk
School Synergy Limited, Preston Technology Park, Marsh Lane, Preston, PR1 8UQ

2. What This Policy Covers

This Privacy Policy explains:

  • What personal information we collect
  • How we use and protect that information
  • Your rights under UK data protection law

3. Information We Collect

We collect information you provide when you:

  • Subscribe to our newsletter
  • Register to access resources or member content
  • Comment on posts or contact us directly

This may include your:

  • Name
  • Email address
  • Job role or organisation (if provided)
  • Login details (if you create an account)

We also collect limited technical data through cookies and analytics tools (see Section 7).

4. How We Use Your Information

We use your information to:

  • Send newsletters and updates you’ve subscribed to
  • Provide access to member-only resources and materials
  • Respond to contact requests or comments
  • Improve our content and site performance through analytics

We will never sell or share your personal data with third parties for marketing.

5. Lawful Basis for Processing

We process your data on one or more of the following lawful bases:

  • Consent: when you subscribe to newsletters or register for an account
  • Legitimate interest: to maintain and improve the website’s functionality
  • Legal obligation: where retention is required by law

You can withdraw consent at any time using the unsubscribe link in any email or by contacting us directly.

6. Who Has Access to Your Data

Personal data is only accessible to authorised representatives of School Synergy Limited involved in maintaining the Attendance Matters website.

We may use trusted third-party providers for:

  • Email distribution (e.g. Mailchimp, Brevo, or similar)
  • Hosting and analytics
  • Membership or resource access management

All providers are GDPR-compliant and handle data securely on our behalf.

7. Cookies and Analytics

We use cookies to help understand site use, improve performance, and provide a better experience.
You can manage or disable cookies through your browser settings at any time.

8. Data Retention

We retain personal data only as long as necessary:

  • Newsletter information until you unsubscribe
  • Account data until you close your membership
  • Contact form submissions for up to 12 months

9. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion
  • Withdraw consent
  • Object to certain uses of your data
  • Lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk

10. Sponsorship Transparency

Attendance Matters is sponsored by Attend, a solution providing tools and insights to support schools. All data is managed solely by School Synergy Limited.

11. Updates to This Policy

This policy may be updated periodically. Any changes will appear on this page with a revised “last updated” date.